“Never Forget” is a tribal mantra.
“Never forget 9/11!”
“Never forget January 6!”
“Never forget what they did to your kids!”
“Never forget how they voted for fascism!”
That’s tribal marketing doing what it does — working to gain and keep the power. They play your emotions like a fiddle, suck you in, and get your head nodding along.
But how exactly do we move forward if we “never forget?”
You can’t. You can’t ever move forward. It’s the surest recipe to stay stuck and exactly where you are. Is this where you want to stay?
Therefore, we must always forget. Start today.
