If the Robot Can…Should You?

If the robot can drive the car, should you?If the robot can harvest the corn, should you?If the robot can serve the drinks, should you? But what if the robot can negotiate border disputes? Should you?Or what if the robot can decide value? Should you?What if the robot...

Famous or Good?

Were the Beatles good or just famous?What about Madonna?Is Dwayne Johnson good or just famous?What about Meryl Streep?Is a Ferrari a good car or just a famous one?What about a Tesla? Is your friend a good interior designer even though they’re not on HGTV?Are you...

The Power of a Deadline

We mostly think of deadlines in relation to time. The deadline is a date on the calendar. In order to meet the deadline we focus, sharpen, make decisions, and clarify what we’ll get done by that deadline. All the things you need to do to make it better anyway....

Optimizing Resistance

Your desire to optimize might actually be Resistance keeping you from doing the work that matters. You can’t optimize your sales funnel if you have zero sales.You can’t optimize your business strategy before you have any business.You can’t optimize...

AI Doesn’t Understand Risk

It’s easy to type the code. It’s hard to figure out what the code should do. That’s also true for writing books, creating value propositions, and developing spreadsheets. The typing is usually the easy part. AI is a very good typer. But the value is...

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