by John Macdonald | Jul 9, 2024 | The250
There’s a budget for everything, and everything is limited. Finances, yes, of course. But also time, happiness, energy, giving a shit, distraction, and outrage. Whenever you start a project, interact with others, open email, pick up your phone,...
by John Macdonald | Jul 8, 2024 | The250
If it sounds simple, you’ve done your job. That’s your goal, by the way — with your teaching, marketing, presentions, website, and product itself. The complexity is there, of course. Complexity is always conserved....
by John Macdonald | Jul 7, 2024 | The250
In the early 2000s I applied to be an astronaut. I wish I had an interesting story to tell about the screening and selection process — what I learned in talking with the interviewers; cool stuff I got to see; interesting people I met along the...
by John Macdonald | Jul 6, 2024 | The250
Almost every discussion with a provider, expert, or consultant starts with “What are your goals?” Goals. Objectives. KPIs. Define. Measure. Achieve. Unfortunately, in the strictest sense, I’ve failed at many (most?) of my goals. So, am I a failure?...
by John Macdonald | Jul 5, 2024 | The250
One way to think about it is, “It’s not a big deal if I say no. I’ll just stay here, in my lane. What’s gonna happen if I say no? Nothing, that’s what.” And those around you probably agree, solidifying what you know to be the right...
