Better How? Better For Who?

It’s the heart of the matter. It’s the reason you’re doing what you’re doing. There’s little point if you’re not making something better for somebody.

The thing about better is that we often assume that a) better is objective, and b) we know what it is.

But the truth is that a) better is subjective, and b) it takes empathy to know what it is.

Better starts and ends with who.