Halloween is fun.
- Americans spent almost $12B on Halloween in 2024
- 72 Million trick-or-treaters in 2024
- Each household spent an average of $51 on candy and $104 total on Halloween related items
- Haunted houses generated almost $500M
- The 12-foot tall skeletons from Home Depot were introduced in 2020 and have sold out each year since their introduction.
- About 30% of American households now decorate for Halloween with lights like Christmas
- Costume spending was almost $4B
- About 1500 temporary Halloween retail outlets popup and create about 50000 seasonal jobs
- Americans spent about $800M on pumpkins
Halloween is big business.