Knowing Your Advantage (Startups vs Enterprise)

When you’re a startup, here are some of your advantages:

• Flexibility – You can say “yes” or “no” to anything
• Decision-making – You can decide for yourself 
• Speed – You can start, stop, finish, or change at any time
• Attention – You can be razor-focused on whomever you want
• Creativity – You have no box or boundaries
• Upside – The upside is all yours

When you’re a multibillion-dollar enterprise, here are some of your advantages:

• Budget – You can afford capacity, technology, teams, and systems
• Access – You can access capacity, technology, teams, and systems
• Systems – You can create, acquire, use, and polish systems
• Risk – You can spread your risk
• Emotions – You can flatten out the emotional rollercoaster
• Downside – You can significantly reduce the downside

Coming to the table knowing your advantage is, in itself, an advantage.