The promise of the AI brand is that it will either save us/kill us all. It has done neither. Any time saved by AI has mostly been chewed up listening to breathless media reports on management (or lack thereof) drama at Microsoft AI (some people call it OpenAI). The brand is the offspring of capitalism and the Bravo Channel. Staggering increases in shareholder value mixed with IP theft, hallucinations, and constant catastrophizing. It’s as if Rupert Murdoch got married, for a sixth time, to SkyNet. I’m especially proud of the previous sentence.
Scott Galloway, No Mercy/No Malice
Hey Scott, you should be proud of that sentence. It’s at once hilarious and insightful.
Although I hate talking to my devices, I’m happy that Apple is jumping into the AI game by integrating ChatGPT into my phone. Why?
Fast followers often win in the market. Who has been the best fast follower in the last 40 years? Well, it’s Apple, of course. They don’t invent the technologies. They just skin them better for all of us and print the money.
If Apple hasn’t lost all of its core DNA yet (I’m not exactly sure, though), my iPhone and my MacBook will be more useful to me with ChatGPT than just about any other device on the planet except my 18V, 4 A-h drill.
Aren’t I worried about data privacy (yes), AI taking my job (nope), and the machines waking up (not at all)?
Devices are morons. Even devices with neural networks. Artificial Intelligence or Apple Intelligence has no intelligence. It’s not going to save us. It’s not going to kill us. All of that posturing rhetoric is to sell influence through hope and fear, not inform us in any useful way.
Humans save us, kill us, and define the value of work. No amount of device intelligence will change that.
