Synergies.
Core competencies.
Core focus.
Strength alignment.
Leverage.
Circle back.
Move the needle.
Pivot.
I’ve heard them all. You have too. They’re meaningless. Plus, you can jumble them together to make a word salad. Also meaningless.
If you’re an executive, manager, or leader of teams, beware of these terms. They might work in legal scenarios, earnings calls, and marketing presentations. But they don’t work with your team.
All they do is disconnect you from the people doing the work.
